One thing that is super important to me in my business is my systems and processes. Without those, I truly feel like everything would fall apart. Having things in place not only help you, the photographer, but also your clients, contractors and so on.
So today I wanted to share with you some of my favourite softwares and platforms I use on daily basis that are a massive life saviour when it comes to running my photography business.
1.Dubsado
Where do I even begin with this one. Dubsado is hands down my favourite tool of all time. It keeps all of my projects in place, helps me onboard clients, sends out invoices, sends out reminders, triggers workflows & keeps track of my finances. I mean this is literally saved me hours and hours of work and I really do not know where I would be without it. I’ve also had my workflows set up for me to create a smooth client journey so if that’s possible for you, I would highly recommend it.
I still receive compliments from my clients saying how much they’ve enjoyed the process and I truly believe that’s one of the reasons they come back for another booking.
2.CloudSpot
Another tool which is just as important, is CloudSpot, an online image gallery platform which allows me to share my work with clients, invites them to browse all of the photos and choose their favourites, all from the same place. And it’s super easy too because the interface is extremely user friendly yet elegant and professional all at the same time. This one was definitely worth the investment for me because it’s all about the client experience and I always want to make sure my clients feel looked after.
3.CaptureOne
If you’re not shooting tethered, then I highly advise that you start. Tethering my images straight into my laptop was a game changer because I can see the photos come up as I shoot them, I can make immediate adjustments and star them which makes my workflow so much quicker. Instead of going through hundreds of images after the shoot and spending additional hours on my final selection, I simply rate my images as I shoot them and filter them at the end to see which ones have been the most successful.
Using CaptureOne has been a dream because it allows you to edit and tweak your images as you go which can potentially save you A LOT of time in post production later on.
4.FloDesk
FloDesk is my go to email marketing platform simply because I just love how easy it is to use. I’m not super techy and there’s many things that I don’t understand so anything with a user friendly interface is good for me. Whether you want to create your email layouts from scratch or fancy using some of the existing templates, there’s plenty of options and you can easily tweak things if something doesn’t fully align.
If you’re not using FloDesk yet, can get 50% off your first year is you sign up this link
Canva
Last but not least, a tool I use pretty much everyday is Canva, I’m pretty sure everyone has heard of it by now but if you haven’t, it’s an online graphic design tool which allows your to create anything from Instagram posts, brand documents, Pinterest pins, presentations and so on.
Canva is super easy to use and has a whole library of templates that you can build on and customise to really make them yours.
So there you go, some of my favourite softwares I use as a product photographer. I hope you’ve found this useful and you’ve felt inspired to check some of these out. I love anything that’s going to make my life easier so I can really give all of my energy to my projects and clients.
And if you need extra support when it comes to systems & process in your photography business, you can book a 1:1 mentoring session with me here
